Artificial intelligence is changing the business of horses. It now supports pedigree analysis at yearling sales, biometric injury detection and even betting decisions. At the same time, record sums are being paid for elite bloodstock.
The Citywealth article AI, Billionaires and the Booming Business of Horses by Karen Jones explores who is shaping this market. Technology billionaires, financiers and long-established racing dynasties all play a role. Examples include Susumu Fujita’s international champion Forever Young and Golden Tempo, whose trainer Cherie DeVaux became the first woman to train a Kentucky Derby winner.
Is the business of horses overbought?
Dr Ariel Sergio Davidoff, Founding Partner at Davidoff Law in Zurich, offers his perspective on the market. He points to Keeneland’s September Yearling Sale 2025. With more than USD 531.7 million in turnover, it became the highest-grossing Thoroughbred auction in history. The 2026 sales have remained exceptionally strong. In stock market terms, this could indicate an overbought market.
AI in the sales ring – and its limits
Davidoff also follows the arrival of AI in the sales ring. Some platforms analyse biomechanics, pedigrees and comparable sales. This can help buyers identify undervalued yearlings. Yet, as he cautions, “a yearling is not a share certificate”. Temperament, health and training remain uncertain. Every model is only as good as its data.
The article also covers US tax depreciation, racing and betting in Britain, tighter gambling regulation and a doping case in Naples. Seven-figure purchases are becoming more common. Careful due diligence over ownership, agents, commissions and contracts is therefore more important than ever.
For a more detailed professional overview, read the full article here:
AI, Billionaires and the Booming Business of Horses
Further related insights from Ariel Davidoff and Davidoff Law are available here:
How to Buy a Horse: A Quick Guide
Private Capital in Sport
Pferderennen in der Schweiz
The Business of Horses: Wealth, Risk and Prestige
In short, AI, international wealth and record prices are reshaping the business of horses. Technology can sharpen decisions, but it cannot remove the risks of owning a living animal. Sound structuring, thorough due diligence and experienced advice remain essential for anyone investing in racing and bloodstock.







